Immigration Law Firm Software and Marketing
Immigration runs on the consultation, and many callers are more comfortable in Spanish. The firm that answers in the caller's language and books the consult wins the client, so a missed or English-only call goes elsewhere. Top Shelf puts intake in one place: a bilingual AI receptionist, a CRM, online booking, reviews, and a site built to rank.
Where an immigration firm loses cases at intake
Someone who has finally decided to deal with their status, to start a green card, file for a spouse or a parent, or answer a notice from the government, has usually been thinking about it a long time before they call. When they call, they are anxious and ready to talk today. But you are in a hearing, with another client, or gone for the evening, and the call rolls to voicemail. A frightened person does not leave a message and wait. They move down the list until a real person books them in. Worse, a large share of callers are more comfortable in Spanish, and a caller who reaches an English-only voicemail simply hangs up and finds a firm where someone speaks their language.
The other place cases slip away is the long stretch after a consultation, when scattered documents, the fee to gather, or a family member to consult stall a person who meant to move forward. Top Shelf closes both gaps. A bilingual AI receptionist answers every call on the first ring, day or night, in English or Spanish, runs the intake a case starts with, and books the consultation or flags a truly urgent matter, a detained relative or a closing deadline, to your on-call attorney. A CRM follows up on every open consultation in the language the person reads. Both do intake, booking, and follow-up only. Neither gives legal advice or promises an approval, a visa, or a green card, and your attorneys make every decision.
One connected system, not five separate tools
The reason cases slip is that the phone, the follow-up, the site, and the reviews usually live in five disconnected places, none of them built for a practice that runs in more than one language. Top Shelf is one connected system instead. The call the bilingual receptionist books lands in the same CRM that follows up in the language the person reads, and your website and local SEO feed it by getting you into the map pack and speaking to visitors in the language they searched in. Your marketing keeps genuine reviews growing and your community referrals warm, which for an immigration practice bring the next several cases. You keep your own number and client list, and both leave with you if you ever go.
The pricing is plain. The Essentials plan is $299 a month and covers the website, local SEO, online booking, and reviews. The Signature plan at $899 a month adds the AI receptionist and the CRM that answer and follow up on every consultation. A fully done-for-you plan runs $2,500 a month, or you can buy a custom five page site outright for $1,500 one-time with no plan at all. There is no setup fee on any of it. What no honest company can promise is a specific ranking by a specific date, because nobody controls Google, and no honest firm can promise a visa, a green card, or any outcome. A free audit is the place to start: it shows you exactly where calls and consultations are slipping away, whether you work with us or not.
Everything Top Shelf does for immigration lawyers
Common questions from immigration lawyers
Common Questions
What does Top Shelf cost for an immigration firm?
It depends on how much you want handled for you. The Essentials plan is $299 a month for the website, local SEO, online booking, and reviews. The Signature plan is $899 a month and adds the AI receptionist and CRM that run intake and follow-up. A done-for-you plan is $2,500 a month, or a one-time custom site is $1,500. There is no setup fee.
Does the AI receptionist really take intake in Spanish?
Yes, and for immigration work that is a real edge. It can greet the caller and run the whole intake in the language they are comfortable in, then book the consultation, so a Spanish-first caller is helped instead of hanging up on a voicemail they cannot follow. It captures the facts only, and never gives legal advice or promises a result.
What happens with an urgent immigration deadline after hours?
The receptionist answers 24/7, runs the intake, and flags a truly urgent matter, a detained relative, a request for evidence with a closing window, or a status about to lapse, straight to your on-call attorney, so nothing time-sensitive sits in a voicemail box over a weekend. Your attorneys decide how to act.
See the consultations you are missing
Get a free audit of where calls and consultations are slipping away, whether you work with us or not. No credit card, never a call center.